Director of Marketing and Sales – Accepting Applications

Why AUIB?

Diversity and Inclusivity: At AUIB, we champion diversity and inclusivity in every aspect of campus life. Our vibrant community is a tapestry of cultures, ideas, and dreams, ensuring a welcoming environment for everyone through fair and equal policies.

Competitive Benefits: AUIB offers competitive salaries, comprehensive health plans, and generous leave policies, ensuring the well-being and satisfaction of our staff.

Professional Development: With numerous opportunities for career progression and professional development, AUIB is the ideal place to enhance your skills and advance your career.

A Thriving Community: Our expatriate faculty and staff enjoy comfortable on-campus accommodations and a vibrant campus equipped with state-of-the-art facilities, including an expansive library, modern classrooms, and recreational amenities.

A Legacy of Excellence: Situated in Baghdad, AUIB is dedicated to reviving the city’s historic legacy of learning and culture. Joining AUIB means being part of a prestigious project envisioned by prominent figures in business, government, and education.

JOB SUMMARY:

The Director of Marketing and Sales at the Continuing Education Institute (CEI) at the American University of Iraq, Baghdad (AUIB), will drive strategic growth through integrated sales and marketing strategies. This role aims to enhance brand visibility, foster client relationships, and lead revenue-generating activities. The Director will focus on sales management, market trends, and new business opportunities while positioning CEI as a leader in the education sector.

Job Location: AUIB Campus, Airport Road, Baghdad, Iraq.

Key Responsibility:
Areas of Accountabilities: Main Activities

Job Description, Duties, And Responsibilities:

Strategic Leadership and Planning:

• Develop and execute a comprehensive marketing and sales strategy aligned with CEI’s goals.
• Monitor market trends and identify new business opportunities to drive enrollment and service growth.
• Manage and allocate annual budgets for both sales and marketing to ensure sustainable growth.

Sales Focus and Revenue Generation:

• Lead the sales team in acquiring new clients, building pipelines, and closing contracts.
• Establish sales targets and provide leadership to achieve or exceed revenue goals.

Marketing Leadership and Brand Management:

• Design and implement digital marketing campaigns to increase CEI’s visibility and enrollment.
• Oversee content creation and ensure consistent brand messaging across platforms.
• Manage CEI’s online presence (website, social media) and coordinate public-facing events.

Team Leadership and Development:

• Mentor and develop the marketing and sales team, fostering a culture of high performance.
• Collaborate with other departments to ensure alignment between sales, marketing, and academic programs.
• Conduct regular performance reviews and provide continuous feedback for improvement.

Performance Metrics and Reporting:

• Analyze sales data and marketing KPIs to assess performance and adjust strategies accordingly.
• Prepare detailed reports on achievements, challenges, and areas for improvement for senior leadership.
• Stay ahead of market trends by promoting innovation in marketing and sales approaches.

JOB Qualifications Minimum:

A: Education:

• B. bachelor’s degree in marketing, Business Administration, or a related field
• MBA or master’s degree in marketing/Sales is preferred
• D/Ph.D.

B: Experience: Years/Type of Work Experience:

• Minimum of 7–10 years of progressive experience in marketing and sales roles.
• At least 3–5 years of experience in a leadership or managerial position

C: Licenses and Certifications: 

D: Competencies (Knowledge, Skills & Abilities):

• Communication & Negotiation Skills:
  Exceptional ability to communicate effectively and negotiate with clients and stakeholders.
• Interpersonal Skills:
  Strong interpersonal skills to foster client relationships and collaborate across departments.
• CRM & Marketing Tools Expertise:
  Proficient in using CRM software and marketing automation tools (e.g., HubSpot, Salesforce).
• Analytical Skills:
  Strong analytical ability to interpret complex data and market trends, and adjust strategies accordingly.
• Creative Thinking & Strategic Mindset:
  Ability to think creatively and develop innovative marketing and sales strategies aligned with CEI’s goals.
• Adaptability & Multitasking:
  Skilled at working under pressure and managing multiple projects simultaneously in a dynamic market environment.
• Leadership & Team Management:
  Proven leadership in mentoring and developing high-performance teams.
  

• Application Procedure: Application Requirements for Positions at the American University of Iraq—Baghdad
  To be considered for any role at the American University of Iraq—Baghdad (AUIB), applicants are required to submit the following documents:
• Cover letter: This should detail how your skills and experience align with the specific requirements of the position you are applying for.
• Resume/Curriculum Vitae: Please provide an up-to-date resume or curriculum vitae
• Identification: A valid national ID or passport is required for the application process.
• For Faculty vacancies, the application needs to include: Teaching Philosophy (1 page max) and Research Statement (2 pages max)

** Please note that applications missing any of these components will not be considered.

• Shortlisted candidates will be contacted via email and WhatsApp to schedule interviews.If you are shortlisted for an interview, you will need to provide additional documentation:
• It is required that all certifications and transcripts of education be translated into English.
• References: You must provide contact details for three references. These individuals should be those who have either worked with you or supervised your work.

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